Sociology

Question 1 In this current era where we are witnessing great improvement and advancement in information technology, mass media is one of the common in the world today. In the world today, the mass media can inform the citizens of the happenings through various platforms such as the Twitter, Facebook, radios, television sets and even WhatsApp applications. However, the media can give various myths in the attempt to fulfill their self-interests and make the common citizen believe that they exist to provide a service to the community. Interestingly, the media can air their myths ranging from news to advertisement, and one thing that the media is known for is to scare away people. The painful truth is that most of the media outlets exist only to sell their adverts and sell the news that they want the common citizen to hear and know. One of the myths that are widely broadcasted in the media is that the red meat causes cancer. This...
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Analysis of Media Platform – Conservative Magazine ‘The Weekly Standard’

Question The final Portfolio Project for this course requires that students select and critically evaluate a research topic. The purpose of this assignment is to provide an opportunity to synthesize many of the issues about the sociology of media discussed throughout the modules and in the textbook. For the portfolio project, analyze this media text:  'The Weekly Standard' (a conservative print and online political and current events magazine) The purpose of your final paper is to critically evaluate a mass media text by applying at least three or more of the major issues or concepts explored by the textbook and course content. These issues or concepts include: Economics of the production and distribution of the media text Laws and policies that regulate the production and distribution of the media text Ways in which structural power constrains individuals and institutions that produce the media text Ways in which dominant ideologies are transmitted by the media text Opportunities that exist for individuals and audiences to use the media text in...
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Your local public health department has decided to create a campaign that encourages people to eat more nuts because of their potential health benefits.

Question Your local public health department has decided to create a campaign that encourages people to eat more nuts because of their potential health benefits. The department plans to focus its education efforts on three main audiences: people over 55, children younger than 12, and college students. As part of the campaign, they need a two-sentence summary of the primary health benefits for each audience. Find three articles on the health benefits of eating nuts (or a particular nut). Create four versions of your summary that address different audiences: Appropriate for all of the audiences Particularly appropriate for seniors Particularly appropriate for children Particularly appropriate for college students When submitting your final summaries, answer the following questions: What changes did you make to your summaries to accommodate for each of these audiences, and why? What assumptions about your audiences helped you decide what to include or exclude? Also, include complete reference information for each of the three articles you used to create your summaries. Lastly, write a one-page memo directed...
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Use the internet to research tips on designing for people who have visual impairments, such as color blindness

Question For this assignment, use the internet to research tips on designing for people who have visual impairments, such as color blindness. Choose a visual from a document or website to evaluate based on guidelines you have discovered. Then, include answers to the following questions in your overall research report:   For the visual example, what works well regarding meeting the needs of those viewers with visual impairments? What suggestions would you have for revising the design to be more effective for this audience? Answer Question 1 A person who suffers from vision impairment is said to have a problem of identifying visual objects. Unfortunately according to Centers for Disease Control and Prevention (CDC) that individual’s eyesight cannot be corrected to a normal level, and he has to live with this problem for the rest of his or her life. Thus, the only to help such people is through the creation of online websites and objects that can help them live their lives like normal people. An...
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Argumentative essay explaining, analyzing, and critically assessing  production of content on Facebook expands the opportunities for readers and audiences to contribute to the social construction of reality and the social integration of individuals.

Question For this assignment, you will write a 3 page argumentative essay explaining, analyzing, and critically assessing  production of content on Facebook expands the opportunities for readers and audiences to contribute to the social construction of reality and the social integration of individuals. In the critical phase of your essay, apply the active audience theory to your example in the new media context, which states that media audiences do not just receive information passively but are actively involved, sometimes unconsciously, in making sense of the message within their personal and social contexts.  Decoding of a media message may therefore be influenced by such things as family background, beliefs, values, culture, interests, education and experiences.  Some types of audience activity include interpreting or constructing media messages, socially interpreting messages, collective organization on producers, and self media production. To what extent, if at all, does your example help to explain the general potential of the new media to expand the force of audience contributions to...
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Argumentative paper that examines the specific case of media influence over the political world.

Question For this assignment, you will write a 3 page argumentative paper that examines the specific case of media influence over the political world. Choose a specific political issue dominating a present news cycle. The purpose of your analysis is to reveal how this particular issue is framed across the four different forces of social integration and the social construction of reality. First, explain the choice of media text that serves as an example of framing a particular political issue serving the specific interests of the framer. Next, explain the ways in which media influence of the political world operates to create a spectacle of political inclusion for average viewers/voters. In what ways does this framing disserve or inhibit the inclusion of average audiences into the social construction of reality? In the critical phase of your argumentative essay, include a discussion of the empirical evidence/facts omitted from the mass media framing of the issue you choose to analyze. Answer Argumentative paper that examines the specific case of media influence over the political...
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Ideological Analysis of Roland Barthes

Question Apply the ideological analysis of Roland Barthes to a single advertisement.  Choose an ad and describe the denotations and connotations of the ad.  Then critically evaluate the dominant ideology that is conveyed.  Point out, if any, counterarguments to the ideologies that are in the ad Answer Ideological Analysis of Roland Barthes   Roland Barthes developed a way of exploring photographic images using connotation and denotation as a system of a variety of signs. Barthes asserts that an image is made up of two layers, the first one indicating what is represented and the second layer showing how it is represented (Bouzida, 2014). While the application of connotation in an image takes the shape of a complex or abstract concept, denotation is rather concrete. Advertising images primarily try to persuade the consumer to purchase a product. They apply both denotations and connotations in order to achieve this. This paper will examine a single advertisement while drawing on Roland Barthes’ ideological analysis. Denotations Barthes analyzes signs in two...
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